Category: E-Commerce
Tens of Thousands Cue for a Kilometer to Get Into Chinese Fast Fashion Pop-up Store in Brazil
Tens of thousands of Brazilians waited in line for hours last week for their chance to get into a pop-up store in São Paulo that was open for just five days by Chinese fast fashion giant Shein. On the last day, the line was more than a ...
Star Power Boosts Rwandan Coffee in Online Sales Session
The famous Chinese actress Liu Tao recently hosted a live sale of Rwandan coffee on Alibaba’s e-commerce website Taobao. She sold 500kg of coffee beans in 5 minutes. It usually takes two to three months to sell that much on e-commerce sites. ...
Kilimall: The African Start-Up with Chinese Characteristics
Named after Africa’s highest mountain, Kilimanjaro, Kilimall was the first Chinese e-commerce company to enter Africa, selling products that span various categories including electronics, clothing, home appliances, fashion bags, make-up, and more. Since its founding in 2014, it has grown ...