Carlcare, a post-sales repair service provider, is a little-known unit of Transsion Holdings, a Chinese maker of mobile phones beloved across Africa, India, and Southeast Asia. Like its parent company, Carlcare’s business is thriving in developing countries thanks to its adept localizing; in this case, tapping into the vibrant, informal repair shop networks that sprawl in these regions.
A group of researchers is now studying Carlcare as a prime example of how Digital China moves globally, likening it to a Banyan tree: decentralized, with many actors trying to find their grounds.