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African Food Bloggers Are Finding Large Audiences Live Streaming on Chinese Social Media

by Eric Olander

The following article is a summary of a longer version of this story by Shu Xiong (薯熊) that was published on the 公路商店’s WeChat channel. The original, Chinese-language article is available here.

From Rwanda to Guinea, from the Democratic Republic of Congo to Tanzania, Chinese food culture is becoming increasingly popular in Africa. Videos of Africans cooking Chinese food, even doing live streams, are now common on Chinese video platforms where they’re finding large audiences.

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