Country: Nigeria
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Nigerian Shoppers Succomb to Massive Temu Marketing Blitz
Chinese online retailer Temu is now the most downloaded app on both the Android and Apple stores in Nigeria thanks to a massive marketing campaign that has blanketed the West African country with promotions for low-cost products imported directly from China.
Chinese Company in West Africa Turns Nigeria’s Political Dysfunction Into a Controversial Marketing Campaign
A Chinese wholesale company in Nigeria sparked widespread controversy with its new ad that leverages the West African country's political dysfunction to promote its services. The ad opens with a news clip of President Bola Ahmed Tinubu telling viewers that he "feels ...
Heightened Competition in the African Phone Market Weighs on Transsion Profits
Shenzhen-based mobile phone giant Transsion Holdings has dominated the African market for over a decade, outpacing Samsung, Apple, and a handful of other Chinese brands. But now, the maker of Tecno, Itel, and Infinix brand phones say their rivals are catching up and hammering the company's profits. ...
[DOUBLE EPISODE] The China-Africa Summit Debrief
The three-day Forum on China-Africa Cooperation (FOCAC) summit wrapped up in Beijing on Friday. The big headline from this year's gathering was the announcement that China will provide $50.7 billion in financing to African countries over the next three years.
FOCAC and China’s Global Messaging
This year’s Forum on China-Africa Cooperation was partly aimed at reinvigorating a relationship many had framed as declining. Preceded by new data showing that Chinese project financing in Africa increased after a multi-year fall, China sought to use FOCAC to present an image of its engagement with ...
5 Takeaways From Xi’s FOCAC Speech
Chinese President Xi Jinping's highly anticipated opening address at the ninth Forum on China-Africa Cooperation summit on Thursday sent a clear message that Beijing remains firmly committed to its strong ties with African governments and intends to deepen its engagement on the continent.
Nigeria and China Announce New Cooperation Agreements
China and Nigeria signed a raft of deals aimed at broadening their economic cooperation in the run-up to the FOCAC summit in Beijing. Nigerian President Bola Tinubu met with his Chinese counterpart Xi Jinping on Tuesday. They announced the elevation of ...
Xi Hosts Dozens of African Leaders at China’s Biggest Summit in Years
Chinese leader Xi Jinping will host over two dozen African leaders at a lavish dinner in Beijing on Wednesday, kicking off the city's biggest summit in years with promises of cooperation in infrastructure, energy and education. China, the world's second-largest economy, ...
Xi’s Flurry of Meetings in the Run-Up to the FOCAC Summit
Chinese President Xi Jinping held successive meetings with African leaders as Beijing gears up for the triennial Forum on China-Africa Cooperation summit officially starting on Wednesday. On Monday, Xi met with eight African counterparts from the Democratic Republic of Congo, South ...
African Leaders Arrive in Beijing Ahead of FOCAC Summit
Leaders from across Africa arrived in Beijing over the weekend ahead of the Forum on China-Africa Cooperation (FOCAC) summit that begins on Wednesday. Chinese officials did not publish an advance list of which leaders would participate in this year's FOCAC, but ...
China Rolls out the Red Carpet for African Leaders
By Oliver Hotham China on Monday rolled out the red carpet for leaders from across Africa, seeking to deepen ties with the resource-rich continent it has furnished with billions in loans for infrastructure and development. ...
African Leaders in Beijing Eyeing Big Loans and Investment
By Oliver Hotham African leaders will arrive in China's capital this week, seeking funds for big-ticket infrastructure projects as they face mounting great power competition over resources and influence on the continent. China has expanded ...