Tag: marketing
Related Posts
Chinese Company in West Africa Turns Nigeria’s Political Dysfunction Into a Controversial Marketing Campaign
A Chinese wholesale company in Nigeria sparked widespread controversy with its new ad that leverages the West African country's political dysfunction to promote its services. The ad opens with a news clip of President Bola Ahmed Tinubu telling viewers that he "feels ...
Chinese Beverage Brand Gante Thinks African Basketball Fans Will Want to Buy Its “Hundred Year Old” Bottled Water
Uganda upset Nigeria on Wednesday to move on to the quarterfinals of the AfroBasket 2021 tournament in Kigali... equally interesting, though, at the game were ads for the Chinese beverage brand Ganten and its 百岁山 (Hundred Year Old) bottled water brand that were on ...
Africa’s Largest Bank Is Positioning Itself as a Turn-Key China-Africa Trade Agent
Standard Bank's Zambian unit wants farmers to know they're a one-stop-shop to import equipment and other agricultural materials from China. Stanbic Bank Zambia, more than almost any other major financial institution on the continent, is working to position ...