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Assessing the Impact of Chinese Media Influence in Africa

China’s media presence in Africa is far more pervasive today than it was a decade ago, but not in the conventional way. Very few people consume China’s traditional media offerings on the continent but millions, often unaware, engage with Chinese-produced messaging online on a near-daily basis.

The Chinese government has become very sophisticated in distributing its content to African news outlets which is then published on websites and social media platforms. Beijing also does extensive media outreach across Africa, providing journalists with training, equipment, and complementary trips to China.

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What is The China-Global South Project?


The China-Global South Project is passionately independent, non-partisan and does not advocate for any country, company or culture.


A carefully curated selection of the day’s most important China-Global South stories. Updated 24 hours a day by human editors. No bots, no algorithms.


Diverse, often unconventional insights from scholars, analysts, journalists and a variety of stakeholders in the China-Global South discourse.


A unique professional network of China-Africa scholars, analysts, journalists and other practioners from around the world.