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Chinese Auto Brands Zoom Past U.S., EU, and Japanese Competitors in South Africa

Great Wall Motors' Ora 03 is the latest entrant in South Africa's increasingly comeptitive auto market where Chinese brands are steadily moving up the sales ranks. Image via Great Wall Motors.

The latest auto sales data for South Africa reflects the growing prominence of Chinese brands: They are not yet at the top of the table, but they are moving up fast, and more Chinese competitors are rapidly entering the market.

In January 2024, two Chinese brands were among the top ten highest-selling auto brands in Africa’s largest passenger vehicle market:

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